08-14-07 Agenda Spec/WSDELRAY BEACH V
CITY COMMISSION ~'~
CITY OF DELRAY BEACH, FLORIDA
SPECIAL/WORKSHOP -TUESDAY, AUGUST 14, 2007
6:00 P.M. FIRST FLOOR CONFERENCE ROOM 1993
Zoos
,.,
The City will furnish appropriate auxiliary aids and services where necessary to afford an individual
with a disability an equal opportunity to participate in and enjoy the benefits of a service, program,
or activity conducted by the City. Contact Doug Smith at 243-7010, 24 hours prior to the program
or activity in order for the City to reasonably accommodate your request. Adaptive listening devices
axe available for meetings in the Commission Chambers.
SPECIAL MEETING AGENDA
Pursuant to Section 3.12 of the Charter of the City of Delray Beach, Mayor Rita Ellis has instructed me
to announce a Special Meeting of the City Commission to be held for the following purposes:
1. RE UEST FOR RECONSIDERATION OF SPECIAL EVENT
APPROVAL/PARKING/GARLIC FEST/CHILI COOK-OFF: Consider a request
received from Nancy Stewart to reconsider the approval allowing the event sponsor to charge
and collect parking revenues in the park garages for the Garlic Fest and Chili Cook-Off events.
Staff recommends denial of the appeal.
2. AGREEMENT/NAMING RIGHTS/FUTBOLMASTERS, INC.: Consider approval of a
marketing agreement between the City and FutbolMasters, Inc. for the naming rights of the
Tennis Center.
i~ORSSHOPAGENDA
1. Auburn Group/Delray Beach Housing Authority Presentation
2. Old School Square Presentation -Executive Committee of the OSS Board of Directors
3. Discussion regarding proposed budget for FY 2008 for the following:
• Suggested adjustments to proposed budget.
• City Commission
• City Manager
• City Attorney
• Human Resources
• City Clerk
• Finance
• Police
• Fire-Rescue
4. Commission Comments
Please be advised that if a person decides to appeal any decision made by the City Commission with
respect to any matter considered at this meeting, such person will need to ensure that a verbatim
record includes the testimony and evidence upon which the appeal is based. The City neither
provides nor prepares such record.
MEMORANDUM
TO: MAYOR AND CITY COMMISSIONERS
FROM: ROBERT A. BARCINSKI, ASSISTANT CITY MANAGER
THROUGH: DAVID T. HARDEN, CITY MANAGER%~
DATE: August 7, 2007
SUBJECT: AGENDA ITEM # ~ . ~ ~ -
SPECIAL/WORKSHOP COMMISSION MEETING OF AUGUST 14, 2007
REQUEST FOR RECONSIDERATION/APPEAL OF SPECIAL EVENT
APPROVAL/PARKING/GARLIC FEST/CHILI COOK-OFF
ITEM BEFORE COMMISSION
City Commission is requested to consider an appeal received from Nancy Stewart to reconsider
their approval of the Garlic Fest and Chili Cook-Off to allow the event sponsor to charge and collect
parking revenues in the parking garages for these events.
BACKGROUND
Attached is a letter received from Nancy Stewart requesting that City Commission reconsider the
condition of approval for the Garlic Fest and Chili Cook-Off concerning parking. The event
sponsor is requesting that the funds collected for parking be collected and assigned to the event
versus the City. She has indicated that funds collected at the County Parking Garage are split
between the library and the Police Explorers for the Garlic Fest. The City could also elect to share
these revenues with these organizations if it chooses to. In addition, at the time of the Garlic Fest,
we would have the ability to charge for parking in the new Old School Square Parking Garage. It is
anticipated that funds collected by the City for event parking would help offset operating costs for
the garages.
RECOMMENDATION
Staff recommends denial of the appeal.
RAB/db
Attachment
U:\wwdata\EventslGazlic FestlAgenda Item re Request for Reconsideration Appeal of special Event Approval Pazking.doc
l/
DELRAY BEACH
ARTS, INC.
July 30, 2007
Mayor Rita Ellis
City of Delray Beach
100 NW 1~ Avenue
Delray Beach, FL 33444
Dear Rita,
I am writing to ask City Commission to reconsider their decision regarding "parking" approval for
both the Garlic Fest and Chili Cook-Off. As you know, the Garlic Fest is afund-raiser for 16 non-
profit organizations. Our own Delray Beach Police Explorers and the library are the sole
beneficiaries of the dollars raised for parking each year. The money raised at the Garlic Fest
accounts for OVER 50% of their total dollars earned for the year and taking this opportunity
away will dramatically impact them. (I have attached a letter from Sergeant W.C. Smith as
back-up documentation for your review.)
We are also redesigning the Chili Cook-Off this year to be afund-raiser for local non-profit
organizations (like the Garlic Fest). This means that it will provide yet another opportunity for
the Police Explorers and other organizations to raise additional funds.
In addition I would like to have you consider the Chili Cook-Off as a "locally" run event. The
new event policy and procedure may require that events contracted by organizations outside of
Delray pay 100% of costs. The union "office" for the firefighters and paramedics is located in
West Palm Beach, however, they include our Delray Beach Firefighters and Paramedics.
I was hoping to have an opportunity to get up and speak last Tuesday and explain these points
to you prior to decision of City Commission. Please let me know what I need to do in order to
bring before commission to reconsider reversing the decision made. on July 24tH
Thank you in advance for taking the time. to review my request.
Sincerely,
Nancy Stewart
cc: Brenda Montague, Fred Fetzer, Gary Eliopoulos, Woody
McDuffy, David Harden, Bob Barcinski
223 NE 1~ Avenue • Delray Beach, FL 33444
(561) 279-0907
DELRAY BEACH POLICE EXPLORER POST 319
Sergeant W. C. Smith, Lead Advisor
300 West Atlantic Avenue
Delray Beach, Florida 33444
561-243-7$63
July 27, 2007
Dear Mayor Ellis,
I was informed today-.that~.the council. recently- decided to -tale over charging for parking
for special events, specifically the Delray Beach Garlic Fest being one of them. The
Delray Beach Police Explorers have worked at the Garlic Fest since it started eight years
ago. For most of those years we have been in charge of parking at the County
Courthouse Parking Garage. Half of the proceeds go back to the Delray Beach Police
Explorer Post. If we were denied this source of income for the Post it would cut our
annual earnings more than in half. The funds we earn there go to field trips, competitions
locally and nationally, the Explorer Academy, and for supplies. If this means of revenue
were cut off from us it would hurt our organization tremendously.
If you are not familiar with the Delray Beach Explorer Post it is a part of Learning for
Life and Boy Scouts of America. We offer character development and career education
that support schools and other organizations in their efforts to prepare youth to
successfully handle the complexities of contemporary society and to enhance their self-
confidence, motivation, and self-esteem. It is an education program for young men and
women aged 14 through 2U that help the youth grow and develop while pursuing their
career interest in Law Enforcement. Post 319 have been chartered with the Delray Beach
Police Department for over 25 years.
Please give us the chance to continue to use the Garlic Fest parking revenues far our
- organization by allb~I~an~~°°S'tart the~liport~riitq to go before the commission and
state our case. If you have any questions of me please do not hesitate to call.
Thank you for your consideration in this matter,
Sergeant W. C. Smith, Lead Advisor
Delray Beach Police Department
Explorer Post 319
561-243-7863
MEMORANDUM
TO: MAYOR AND CITY COMMISSIONERS
FROM: (~~j "`"BERT A. BARCINSKI, ASSISTANT MANAGER
THROUGH: DAVID T. HARDEN, CITY MANAGER~~/,~
DATE: AUGUST 8, 2007
SUBJECT: AGENDA ITEM # - ~ • t'. Z SPECIAL MEETING OF AUGUST 14, 20.07
AGREEMENT/NAMING RIGHTS -TENNIS FACILITIES
ITEM BEFORE COMMISSION
City Commission is requested to consider approval of an agreement with FutbolMasters, Inc. for
Naming Rights for our Tennis facility.
BACKGROUND
Attached is a letter received from Steve Leighton, Managing Director of FutbolMasters, Inc.,
expressing an interest in trying to sell Naming Rights to our Tennis facilities. Also attached, is an
agreement prepared by our City Attorney's Office for your consideration.
The term of the agreement is for six (6) months and compensation would be 20% of the annual
Naming Rights fee. If not sold, there would be no payment to FutbolMasters, Inc.
We also received emails from the Leverage Agency, who sold sponsorships for the FED Cup, and
from Noel Scott, who sells sponsorships for the Chris Evert Tournament. Their proposals were also
fora 20% commission, but did not commit to the six (6) month term.
The City hired Superlative Group in 2002 to try to sell Naming Rights, but they were not successful.
We also tried to sell Naming Rights in 2000 through our Management Company and were not
successful.
Staff feels with a tight budget year, it may be time to try again.
RECOMMENDATION
Staff recommends approval of the Naming Rights Agreement with FutbolMasters, Inc. as proposed.
RAB/db
Attachment
U:\wwdataWgendaWgenda Item Agreement Naming Rights Tennis Facilities.doc
RUT ~~L
2200 N. Federal Highway, Suite 228 - Boca Ratan, FL 33431 -Phone: 954p2-~ - .Fax: 561-3686632
July 27'x, 2007
Sharon Painter
CEO
JCD Sports Group
1300 Park of Commerce, Suite 272
Delray Beach, Florida 33445
Dear Sharon:
It was a pleasure meeting with you yesterday and discussing issues and potential
initiatives that can benefit the. local community.
As per our conversation regarding the "Naming. Rights" for the City of Delray Beach
Tennis Center facility, I would appreciate the opportunity to utilize the extensive
friendships, political and business contacts that support the sport and entertainment
corporate sector, that I have established over many years, to assist with facilitating the
appropriate Corporate Naming Rights "Agreement" for the City of Delray Beach.
As a lifetime local resident I have a unique appreciation, perspective and understanding
of the uniqueness of Delray Beach and I will utilize all of my resources to assure that the
Naming Rights "Partner" will be one that is an asset to the City of Delray Beach and to
its social responsibility to the community and to its residents.
I understand that the "industry standard" of acquiring such "rights" is a twenty percent
(20%) commission based on the life of the Agreement and I am willing to commence
immediately with the condition of a six {6) month (180 days) "exclusivity" and
Memorandum of Agreement.
Thank you so much for this opportunity. I look forward to working with you and with the
City of Delray Beach on this wonderful initiative.
FutbolMasters Inc.
Tel: (954} 632-9065
Email: sieve a futbolmasters.com
NAMING RIGHTS CONSULTING AGREEMENT BETWEEN THE CITY
OF DELRAY BEACH AND FUTBOLMASTERS, INC.
This Agreement entered into on the day of 2007 by and
between the City of Delray Beach, Florida ("Delray Beach") and FutbolMasters, Inc., an
Florida corporation ("FutbolMasters"}, under the following circumstances:
WHEREAS, the parties desire to enter into this Agreement for FutbolMasters to
provide Delray Beach a marketing assessment of the naming rights for the Delray
Beach Tennis Center.
NOW, THEREFORE, the parties agree as follows:
1. Marketing Relationship
a) During the term of this Agreement, FutbolMasters shall be the exclusive
marketing representative of Delray Beach relating to the sale of the corporate naming
rights for the Tennis Center. FutbolMasters shall work with the representatives of Delray
Beach in order to complete this objective in a workmanlike and timely manner.
b) Delray Beach shall use reasonable efforts to cooperate with and assist
FutbolMasters in the performance of its duties hereunder and shall commit no act, or
omit to commit an act, which could have the effect of unduly hindering FutbolMasters in
the performance of its duties hereunder. FutbolMasters shall give Delray Beach written
notice of any breach and Delray Beach shall have 30 days to cure said- breach upon
receipt of written notice from Futbol Masters.
c) FutbolMasters and Delray Beach will mutually agree upon the list of Futbol
Masters' potential corporate naming rights prospects. The City Manager or his designee
shall have the authority to agree to the prospects list. Any agreement between the City
and a corporate naming rights sponsor must be approved by the City Commission.
2. Scone of Work
a) FutbolMasters shall conduct all aspects of the actual sales efforts relating
to corporate naming rights as provided herein.
b) FutbolMasters shall consult with the City Manager or his designee on a
market assessment, pricing and contract preparation.
c) FutbolMasters shall explore the community and its corporate support for
naming rights, sponsorship potential and partnership elements through primary
research. Written results will cover value assessment, package elements, media values,
and identity of target prospects. Included will be an historical overview of comparable
tennis center and stadium Naming Rights.
d) FutbolMasters shall develop commercial terms for the naming rights
opportunities, including pricing and length of term for naming rights agreements.
e) FutbolMasters shall develop the communication plan and materials that
reflect the interest of the naming rights customers.
f) FutbolMasters shall coordinate with the City staff for the sale of the actual
naming rights or philanthropic donations.
g) In addition to the above, FutbolMasters shall:
1. Estimate annual value of naming rights of the Tennis Center and
Stadium.
2. Present documentation to support the estimated value.
3. Identify the various issues associated with the procurement of a
sponsor.
4. Evaluate and recommend how the Tennis Center and Stadium can
improve its value.
5. Identify best categories that should be marketed for naming rights.
6. Present proposed milestone strategy for securing the best proposal
for naming rights or philanthropic donations.
7. Identify and solicit firms willing to serve as a naming rights sponsor
and determine the fee they are willing to pay Delray Beach.
8. Make presentations as directed by Delray Beach as may be
required.
9. Negotiate contract with sponsor for the sale of the naming rights or
philanthropic donations of the Tennis Center and Stadium.
FutbolMasters shall make monthly progress reports to the City Manager or his
designee during the term hereof.
3. Compensation
a) The compensation to FutbolMasters pursuant to this Agreement shall be
payable as follows:
1) If FutbolMasters secures a naming rights sponsor and Delray
Beach enters into an agreement with such sponsor, Delray Beach will pay Futbol
Masters a commission on the naming rights for the Tennis Center of 20%.
The payment shall be made annually throughout the entire term of the Naming
Rights Agreement.
The above referenced amount shall be paid to FutbolMasters within 30 days
upon receipt of naming rights payment. If Delray Beach fails to receive a payment or
2
only receives a percentage of the annual payment, then a like percentage shall only be
due to FutbolMasters.
The aforementioned commissions shall be payable to FutbolMasters regardless
of the form of payment received by Delray Beach, whether in the form of cash, trade,
in-kind service, products or any other form. FutbolMasters' commission is earned upon
execution and delivery of a written agreement signed by the purchaser of the Naming
Rights and approved by the City Commission. Delray Beach will pay said commission
under the same terms and conditions provided for in a naming rights agreement.
b) In addition to the foregoing, FutbolMasters shall be reimbursed for certain
expenses in connection with this Agreement. Anticipated expenses will be paid by
Delray Beach only with prior authorization prior to expenditure, which authorization shall
not be unreasonably withheld or delayed. Agreed upon expenditures Include:
1) Reasonable travel, lodging, meals, entertainment, and other
expenses outside of the Delray Beach area will be paid by Delray Beach when mutually
agreed upon by Delray Beach and FutbolMasters.
4. Term and Termination
a) This Agreement shall be for a period of six (6) months commencing on the
date of execution, unless sooner terminated as provided herein.
b) Delray Beach shall have the right to terminate this Agreement for cause.
For purposes of this Agreement, termination will be deemed to be "for cause" if based
upon the commission by FutbolMasters of an act that, in the reasonable judgment and
good faith of Delray Beach has materially and adversely affected the good reputation of
Delray Beach; FutbolMasters' misappropriation of Delray Beach's funds or property;
FutbolMasters' failure to comply with a reasonable directive established from time to
time by Delray Beach and such failure continues for a period of at least thirty (30) days
after FutbolMasters receives written notice from Delray Beach of such failure which
describes such failure with reasonable particularity. Further, Delray Beach shall have
the right to terminate this agreement for performance deficiencies. For purposes of this
Agreement, termination for performance deficiencies may be made on 30 days' written
notice if FutbolMasters has not met mutually agreed upon objectives. Delray` Beach
agrees that any initial determination of "for cause" will be made only in good .faith and
not arbitrarily or capriciously. In the event Delray Beach exercises its right pursuant to
this section 4(b), FutbolMasters agrees that Delray Beach will not be responsible for any
further payment, except as provided herein.
c) Upon the early termination of this Agreement pursuant to Section 4(b),
Delray Beach shall pay to FutbolMasters all commissions due as of the date of such
termination.
d) FutbolMasters may terminate this Agreement upon Delray Beach's breach
of this Agreement, which breach remains uncured for a period of at least thirty (30) days
after Delray Beach's receipt of written notice. This right includes, without limitation,
Delray Beach's failure to provide prompt payment when due.
e) Notwithstanding anything stated above, FutbolMasters and Delray Beach
agree that they will mutually eva-uate FutbolMasters' progress and performance every
sixty (60) days. Following 60 days from the effective date of this Agreement, Delray
Beach retains the right in its sole discretion to terminate this Agreement with or without
cause upon thirty (30) days notice.
f) FutbolMasters shall be entitled to receive its commission for any sale of
Naming Rights, which occurs within twelve (12) months after the termination of this
Agreement for any individual, business, or entity which received a personal contact by
FutbolMasters during the term of this Agreement. For this subsection (f) to be effective,
FutbolMasters shall, within thirty (30) days of contact made by FutbolMasters, furnish a
list of contacts to Delray Beach which must be approved by the City NAanager or his
designee.
g) Upon the execution of a Corporate Naming Rights Agreement, the
AGREEMENT between the City of Delray Beach and FutbolMasters will be amended to
coincide with the life of the Naming Rights Agreement.
5. General Provisions
a) No part of this Agreement or any of the rights or obligations of Futbol
Masters hereunder shall be assignable without the written consent of Delray Beach.
This Agreement shall be assignable by Delray Beach to any affiliate or successor to
Delray Beach's obligations and rights relative to, without any requirement to obtain
FutbolMasters' consent.
b) No party to this Agreement may waive any term, covenant or condition by
his or its conduct, except in writing signed by such party, this Agreement constitutes the
entire agreement between the parties, and shall be governed by and construed in
accordance with the laws of the State of Florida. Venue shall be in Palm Beach County,
Florida for any lawsuit or claim arising under or in any way connected to this
Agreement.
c) During the term of this Agreement and thereafter, each party shall keep
secret and inviolate, to the extent permitted by law, (i) all knowledge and information of
a confidential nature which FutbolMasters or Delray Beach may now know or hereafter
come to know with respect to the other as a result of the engagement hereunder.
d) The parties are and shall remain independent contractors to one another.
Nothing herein is intended to create an employment relationship between the parties.
4
e) The parties will take any and all actions and execute any and all
documents necessary to implement or effectuate the terms of this Agreement..
f) This Agreement shall be binding upon and inure to the benefit of the
parties and their respective shareholders, officers, directors, elected officials, agencies,
employees, agents, successors, and assigns.
g) This Agreement supersedes all prior and. contemporaneous
understandings and represents the entire agreement between the parties.
h) Any notice or communication under this agreement shall be in writing and
may be given by registered or certified mail. If given by registered or certified mail, the
notice or communication shall be deemed to have been given, and received when
deposited in the United States Mail, properly addressed, with postage prepaid. If given
otherwise, than by registered or certified mail, it should be deemed to have been given
when delivered to and received. by the party to whom it is addressed. The notices and
communication shall be given to the particular parties at the following addresses:
City: David Harden, City Manager
City of Delray Beach
100 N.W. 1st Avenue
Delray Beach, Florida 33444
FutbolMasters, Inc.: The FutbolMasters Group, Inc.
2200 N. Federal Highway, Suite 228
Boca Raton, FL 33431
Either party may at any time by giving ten (10) days written notice designate any other
person. or entity or any other address in substitution of the foregoing to which the notice
or communication shall be given.
i) Nothing in this Agreement shall be contrary to any provision of any
agreement the City currently has regarding the Tennis Center or Stadium.
IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be
executed by their proper officials on the day and year first above written.
ATTEST: CITY OF DELRAY BEACH, FLORIDA
By:
By:
City Clerk
Rita Ellis, Mayor
Approved as to Form:
gy:
City Attorney
WITNESSES:
(Name printed or typed)
(Name printed or typed)
STATE OF _
COUNTY OF
FUTBOLMASTERS, INC.
By:
Stephen Leighton, Managing Director
FEI No. 04-3688471
The foregoing instrument was acknowledged before me this day of
200_, by , as
(name of officer or agent, title of officer or agent), of
(name of corporation acknowledging), a (state or place of
incorporation) corporation, on behalf of the corporation. He/She is personally known to
me or has produced (type of identification) as
identification.
Signature of Person Taking Acknowledgment
Name Typed, Printed or Stamped
6
F u -ir ~ o
FutbolMasters OVERVIEW
t?l~U DEPt)RTE~S
•j~--~~
'~.~/
FutbolMasters works as an organization of goodwill for the United Nations and have established the
Players For Peace initiative _to assist the United Nations Sport for Development and Peace program, W
help bring awareness and support for the United Nations General Assembly Resolution 56/75 on "Building
a Peaceful and Better World through Sport and the Olympic Ideal ", as well as to bring awareness to the UN
Millennium Development Goals Program. {httn~//www.un.org/millenniumgoals)
The mission of FutbolMastera (htto~llwww futbolmasters orz) is to serve as a unique ambassadorial
marketing property, to enhance the goodwill of the world's most popular sport through its greatest star
players, Goodwill Ambassadors to "The Beaut~l Game ", with an objective to entertain, educate and
preserve the history and imagery of the unique and legendary characters that have helped to perpetuate the
world's game.
FutbolMasters has also developed unique and significant relationships throughout the world that have
provided us with opportunities to create and develop unique ventures and properties, as well as provide
NAMING RIGHTS and Corporate Sponsorship consultancy to various entities. Our objective is to provide
an effective and visionary service to resolve unique branding opportunities.
We have done this effectively with the following visionary NAMING RIGHTS and Corporate Sponsorship
alliances:
• FIFA Football For Hope initiative -ADIDAS
• FIFPRO World XI Awards -MasterCard
• United Nations Sport for Development and Peace
• Pope Molar Sports -Ferrari
• World Players Awards - ACER
"Only Iti America" Sport and Entertainment Village (see documenrt)
• FutbolWorid BRASIL (see document)
Steve Leighton is the Managing Director and a Founder of FutbolMasters and is respected in the sports
and entertainment industry for his vision and marketing capabilities. He is a graduate of the Clemson
University School of Architecture and has practiced architecture in Florida and North Carolina. He has
created FutboiMasters as an Organiz~-tion of Goodwill, but also as a company that provides municipalities,
sports and entertainment clients and facilities with a number of visionary servoces including venue
advertising, sponsorship evaluation analysis, sales and marketing of premium. seating and facility
NAMING RIGHTS. FutboiMasters also works with corporations and the United Nations Spurt or
Development and Peace to develop effective sports and entertainment marketing, sponsorship, awareness
and support strategies. FutbolMastees has positioned itself to capture a niche in this rapidly growing area of
corporate speeding. We are always [oolong for the oppommity to utilize SPORT as the platform and
vehicle to implement Peace, Development, Health and Educational initiatives, programs and opportunities
for underprivileged children and families in need, along with the United Nations and our NAMING
RIGHTS corporate relationships.
NOTE;
We recognize the unique opparhrnities and platform in Delray Beach, as well as the positive impact on the
community of the implementation of a United Nations Players For Peace Legacy Project into the Local
Community. As a lifetime local resident, Steve Leighton has an appreciation, perspective and
understanding of the uniqueness of Delray Beach. We will assure that the Naming Rights "Partner" will be
one that is an asset to the City of Delray Beach and to its social responsibility to the community and to its
residents.
F U T ~ ~_ L.. ONU DEPORfi ~ ~i~
.,-~_:,,
Naming Righb Servieet for the City of nelray Beach
FutbolMasters Inc. has performed .extensive comparative analyses to facilitate mutually beneficial Naming Rights
partnerships for venues and events, as welt as Sponsorship alliances for Programs, Events and Activities. Through a
network of alliances and activities FntbolMasters has established a comprehensive sales process including price, terms,
and benefits. Ow relationship with regional, national and global corporations, as well as government anti non-
governmental organizations provides us wide unique options and variables to appropriate the ideal candidate fox a
specific and select situation.
fittboFMasters will provide the followhtg Naming Rights Services for Delray Beach:
1. Research and comparative analysis
2. Evaluate value and term versus market conditions
3. Development of activity time line
4. Creation of comprehensive proposal of on siteJoff site benefits for sponsor
' S. Development of financial and value analysis of potential arrangement
6. Development and creation of all preseretat'ron materials-written, power point video and website
7. Creation of local, regional, and national and global target account list
8. Consultation and negotiation of final transaction including review and analysis of offer(s)
9. Development of comract
10. Assist in developmeart of joim sponsor/venue logo
21. Development of public relations plan
12. Consultation on the servicing of the Naming Rights sponsor
A Sponsorship Evaluation Analysis will:
1. Validates investment
2. `Validates pricing for a specific sponsorship elemem
3. Validates sponsorship for contractual valuation.
4. Provides the CPM (Cask Per Thousand) for sponsors to compare to traditional media elements
F u T ~ £i ~.. onto ne~aaYt~s " ~1
. ~~~
Thera are several ways for a company to determine their Return-on-Investment {ROl), but one of the most effective
ways is to conduct a Sponsorship Evaluation Analysis.
1. Onclte exposure- value and impressions received by the sponsor or advertiser from its sponsorship in the
stadium/venue or at the even
2. Madla exposure -value and impressions received from newsprint, television, radio and Internet sources.
3. .4xcillary exposure -value and impressions received from venue and team print materials
4. Media buy exposure - value from various radio, television and Internet broadcasts
5. Assoclaud exposrt+ne - whic& is unique to each partnership
ti utbolMastera will conduct the fallowing research when comp~iag Sponsorsd~ip Evaluation Analyses:
1. Full company or venue' search of all Newspapers, Magazine and Professional Journals for the past year or for
a pre-~ietcrmined amount oftime.
2. Conduct a projected analysis for fi~haa exposure.
3. Establish an impression value for nevsprint.
4. Establish a media appropriated dollar value to the newsprint Internet CPM exposure. ie: Abbreviated as
CPM (the fetter "M" in the abbreviation is the Roman numeral for one thousand). CPM is used by Internet
marketers to price ad banners. Sites that sell advertising will guarantee an advertiser a certain number of
impressions (number of tithes an ad banner is downloaded aiid presumably seen by visitors.), then set a rate
based on that guarantee times the CPM rate. A web site that has a CPM rate of $25 and guarantees advertisers
600,000 impressions will charge $15,000 ($25x600) per month for those advertisers' ad bannner.
Brogdeaat Media Analvsk - N & Radio
1. Full. company or venue name analysis from televised events.
2. Determine a media value based on exposure, frcyuency of exposure, viewer ship and estimated media cost for
a specific televised event.
3. Produce recommendations for sponsor or venue in regards to signage location, design and entire venue
related sponsorship program.
LCombine all Ancillary exposure, which includes; Newsprint, Television, Radio, Websitc visits and secondary
venue related items (Goncessian items, facility literature, ancillary exposure within the City, etc.)
2. Determine the impression value and the appropriated value for each ancillary element
3. Determine venue fixed signage, the impression value and die appropriated value for each signage element.
4. Determine alI events and activities and or team related ekmerns, which includes; Pocket schedules, event
promotions, on fieldlcourdice sigoage, Website visits, etc.
S. Determine the impcessian value and the appropriated value for each individual event related element.
6. Finalize the comparative analysis with a total overall appropriated value, impression value and a CPM (Cost
Per Thousand)
Fu-r~ra_~.
g~
ONU pEPORT
•~'L~I,~
"'~/
Players For Peace
FutbolMasters works as an organization of goodwill for the United 1Vations and have established the Players For Peace
initiative to assist the United Nations Sport for Development and Peace program, to help bring awareness and support
for the United Nations General Assembly Resolution 56175 on "Building a Peaceful and Better World through Sport
and the Olympic !deal", as well as to bring awareness to the i1N Milderanium Development Goals Program.
(httn://www.un.oraJmillenniumeoalsl
1. Eradicate extreme poverty and hunger,
2. Achieve universal primary education;
3. Promote gender equality asd empower women;
4. Reduce child' ~sortality;
S. Improve mataroal health;
6. Combat HIVlAIDS, malaria and other diseases;
'7. Ensure enviroamentalsnstsinabiiily;
8. Develop a global part:ership for devebpmertt.
The [Jutted Nations Sport for DevelopmenE and Peace is an interesting and powerthl platform that was created by
former UN Secretary General 1Kofi Anosn, with the objective to utilize Sport as the conduit and mechanism to
implement educational initiatives for .children in need sad at risk.
On a conununication level, sport can. be used as an effective delivery mechanism for education about peace, tolenmce,
and respect for opponents, regardless of ethnic, cultural, religious or other differences. Its inclusive nature makes sport
a good tool to increase knowledge, understanding and awareness about peaceful. co-existence. Sport based development
activities ensure that this powerful and diverse element of civil society becomes an alive and committed force in the
global partnership for development.
On August 11`b, 2006, at UN Headquarters in NYC, )HtirtbolMasters presented far appointment as the Goodwill
Ambassador of the United Nations Sports for Development and Feace program, through our Players For Peace
initiative, Mr. Ronaldo de Assts Mot?eira, popularly known as "Ro»aldinho Gaucho", the Brazilian soccer star and 2
Times FIFA World Player Of The Year. (>~:llwww.un.orp~sport2005/newsroom/maronaldinho.htrnl)
The sporting community has the power to advance humanity and to help ensure that all children everywhere have
access to health care, education, protection and equality. The mission of RatbolMasters
(gip://www.futbolmasters.org) is to serve as a unique ambassadorial marketing property, to enhance the goodwill of
the world's mosk popular sport through its greatest star players,. Goodwill Ambassadors to "The Beautiful Game ", with.
an objective to entertain, educate and preserve the history and imagery ofthe unique and legendary characters that have
helped to perpetuate the world's game. FutbolMasters will. diligently work to improve social and economic conditions
for the world's youth and others, through our Players Fot Peace, Futebol Pela Paz, Futbol Por La Paz
(http://www.playersforpeace.arel initiatives, events and activities, in support of the United Nations Sports for
Deneioptnent and Peace program. (hit p:l/www.un.org/sport2003) We invite and encourage athletes from the Sport
Community to join us in this worthy cause.
:;~,
Contact: Steve Leighton -Managing Director Tel: {954}632-9065 Email: Igiahton playersforoeace.ora
OId School Square Cultural Arts Center
Strategic Plan 2007-2011
Old School Square Cultural Arts Center was at the heart of Delray Beach's renaissance in the 1980s. Saved by a
group of concerned citizens, the preservation of the historic school buildings that comprise Old School Square
was the catalyst for the city's revitalization efforts. Today, Old School Square and Delray Beach are in the midst
of a new renaissance. Like many South Florida communities, new building projects and an influx of young
professionals and families are contributing to the city's resurgence. Recognizing the wealth of attributes the city
has to offer residents and visitors, city leaders are developing a plan to re-invent Delray Beach as a cultural arts
destination and a "learning city" and artists' colony. As Delray Beach's leading arts organization, Old School
Square understands its critical role in delivering exciting, visionary arts experiences that connect the people who
live and visit this diverse community and help to positron the city on a national basis. The organization entered
into the strategic planning process with the objectives of redefining its purpose within the context of the changing
needs of its constituencies, and developing a free year plan for offering arts experiences that drive area residents
and visitors to Delray Beach's center for the arts, Old School Square, and increase attendance, membership, and
revenues.
Mission: Old School Square's mission is to be the community's cultural center, enriching the lives of all people by
presenting diverse experiences in visual and performing arts, education, and entertainment; nurturing artistic
expression and involvement; providing a community gathering place; and preserving our National Historic Site.
Vision: Old School Square's vision is to offer a broad range of programs and services that will inspire every
segment of the community to participate. Through expanded financial stability, Old School Square will experience
continued growth as amulti-disciplinary facility and will iead the City's plan to be a national cultural arts
destination.
Values: Old School Square strives to provide superior, professional and accessible programs and services
through a team of dedicated staff and volunteers who embrace cultural diversity, work to establish and maintain
strong partnerships, and to honor and protect Old School Square as a National Historic Site.
ORGANIZATIONAL GOAL: ORGANIZATIONAL EFFECTIVENESS
Old School Square Cultural Arts Center will be financially stable, innovative, and responsive in providing
unique and exciting arts experiences to the community as a result of its board, staff, committees and
volunteers working openly and collaboratively to meet established goals.
Objective: To maximize board, committee, staff and volunteer effectiveness through improved organizational
and operational structures, internal communications, use of resources, and technology, considering:
• Opportunities forffacilitation of increased participation among current directors and committee members
• Opportunities to draw new leadershipCnvolvement through committee appointments
• Setting priorities based upon critical needs of organization
• Establishing mission-driven goal setting, policy setting, decision making and accountability
• Effective organizational structure and function (staff, board, committees and volunteers)
• Effective financial resource development and structure
• Optimal use of technology (over)
ORGANIZATIONAL GOAL: FINANCIAL STABILITY
Old School Square Cultural Arts Center will expand and enhance its revenues and fund raising
capabilities by:
• Securing consistent fund raising to relieve
annual budget crunch
• Increasing contributionsldonations
• Increasing membership income
• Increasing event/program/service income
• Increasing facilities income
• Increasing grant applications
Objective: To create a financially stable and sustainable organization through divers~ed revenue streams
and enhanced fund raising.
ORGANIZATIONAL GOAL: PROGRAMISERVICE EXPANSION
Old School Square Cultural Arts Center will capture wider audiences, and new audience segments, by
offering a broader range of visionary, exciting, dynamic programs and services that are aligned with
the community's interests and needs.
Objective: Expand programs and services to broader audiences that are truly inclusive of age/ethnicity/arts
interests:
• Align with direction city leaders are taking to make Delray Beach a "teaming city" and artists' colony, and
take a leadership role in the plan to make the city a national cultural arts destination
• Deliver a broader base of arts programming aligned with the needs identified in the research that engage a
variety of interests, including music, art, dance, lecture, culinary
• Provide opportunities to interact across age ranges/ethnicities and throughout the community
• Define programs and services that should be increasedfimproved, left alone, eliminated or created based
on needs identified in the research
ORGANIZATIONAL GOAL: STRENGTHENED IMAGE
Old School Square Cultural Arts Center will be acknowledged and recognized as a leading arts
organization, delivering exciting, unique and educational arts experiences, and connecting a wide
variety of people at a gathering place that is bursting with vibrancy and activity.
Objective: To better communicate the vibrancy, diversity, intimacy and authenticity of the OSS experience,
and create greater awareness of programs and services considering:
• Opportunities for increased marketing/PR support from local professionals
• Establishing omission-driven identity/branding as a foundation for creating a cohesive message and body
of marketing/communications materials
• Opportunities to increase effectiveness of marketing communications materials
• Opportunities to expand media reach
• Employing word-of-mouth as an influencer
• Opportunities to collaborate with local entities, increase reach and target new markets
Old School Square Cultural Arts Center Strategic Pian 2007-2011
Old School Square -Festivals & Events
Estimated Attendance - 2007
Festivals - PavilionlGrounds Attendance
CABA Fest (Haitian Festival) 1000
Youth Orchestra of PBC -community concert 500
South Florida Jaguar concours 400
ItaliaFest concours 500
Garlic Festival 18,500
DB Film Festival 300
Asian Cultural Festival 10,000
Delray Affair 150,000
Cinco de Mayo Fiesta 2000
Kindness Festival 2500
Bahamian Cultural Fest 2000
Puerto Rican Fiestas Patronales 4000
Roots Cultural Festival 4000
Caribbean Fest 1500
Festivals - IndoorslCrest
PB Photographic Center/FotoFusion 1200
PB Poetry Festival 1000
PB .Chamber Music Festival 1000
Events - OSSlCitvlDMC
Art & Jazz on the Avenue (x6) 5000
Friday Night Flicks (x 10) 4000
Carousel 40,500
100'Tree/Lighting/Ice Rink 200,000
First Night 16,000
Circle on the Square 450
OSS Special Event Concerts (x2) 3000
Total: 469,350
~~ _ ~ ` ~ ~ cs.oss.s~~r An~,aan~_or~ro7
Old School Square, Inc.
Code 1st Qtr Gross Discount Net Sales Tx Other Chgs Total Attendance
2 City/CRA $ 11,750 $ 10,230 $ 1,520 $ - $ 120 $ 1<640 27,934
4 Non-Profit $ 8,800 $ 2,880 $ 5,920 $ 269 $ 5,529 $ 11,718 1,478
5 Non-Profit-Cultural $ 14,700 $ 9,090 $ 5,610 $ 156 $ 415 $ 6,181 2,435
7 School $ 5,000 $ 1,500 $ 3,500 $ - $ 2,250 $ 5,750 420
10 Government $ - $ - $ - $ - $ - $
Community Usage $ 40,250 $ 23,700 $ 16,550 $ 425 $ 8,314 $ 25,289 32,267
Code Grand Total-QTR
2nd Qtr $ 74,750
Gross $ 38,230
Discount $
~~ 36,520
~~
Net $
~ • 1,699
Sales Tx $ 13,393
Other Chgs $ 51,612
Total 82,501
Attendance
2 City/CRA $ 11,900 $ 11,025 $ 875 $ - $ 840 $ 1,715 18,973
4 Non-Profit $ 18,300 $ 10,110 $ 8,190 $ 478 $ 5,172 $ 13,840 18,512
5 Non-Profit-Cultural $ 29,750 $ 17,650 $ 12,100 $ 205 $ 8,652 $ 20,957 11,795
7 School $ 6,400 $ 3,100 $ 3,300 $ 91 $ 3,490 $ 6,881 455
10 ovemment $ - - - - -
ommun sage
ran o
~~
~~
, . 4,
Code 3rd Qtr Gross Discount Net Sales Tx Other Chgs Total Attendance
2
4 CityICRA
Non-Profit $
$ 18,100
10,400 $
$ 16,555
3,660 $
$ 1,545
6,740 $
$ 7
328 $
$ 680
6,460 $
$ 2,232
13,528 3,989
3,490
5 Non-Profit-Cultural $ 4,200 $ 3,200 $ 1,000 $ - $ 1,827 $ 2,827 247
7
10 School
ovemment $
$ 4,450
1,000 $
$ 2,055
700 $ 2,395
300 $
$ 62
20 $ 345
- $
$ 2,802
3 0 1,299
425
Community Usage
Grand Total -QTR $
$ 38,150
90,500 $
$ 26,170
43,790 $
$ 11,980
45,710 $
$ 415
2,408 $
$ 9,312
24,443 $
$ 21,708
72,561 9,450
142,839
'
Code ~
Total Year , 3uly-3eptetnber 2007 4k~~~14th Quarter
~ ~
. 11 • .~- ~ •~
Gross Discount Net Sales Tx
,•
i.
Other Chgs
otal ; :'
Attendance
2
4 City/CRA
Non-Profit 41,750
37,500 37,810
16,650 3,940
20,850 7
1,074 1,640
17,162 5,587
39,086 50,896
23,480
5
7 Non-Profit-Cultural
School 48,650
15,850 29,940
6,655 18,710
9,195 361
153 10,894
6,085 29,965
15,433 14,477
2,174
10 Govemment 1,000 700 300 20 - 320 425
mun Usa YTD $ 144,750 $ 91,755 $ 52,995 $ 1,614 $ 35,781 $ 90,390 91,452
nmdTotal•YTD $ 292,200 $ 157,718 $ 133,483 $ 6,320 $ 62,336 $ 202,138 281,152
C U L T E- R A L A R T S C E N T E R
71572007 1:19 PM 1 d 7 R:1CerNeAFiu~~ce-~FadhNa:+6oniY20~'~~Q3
Old School Square
Memo
Ta City Commission
From City Manager
CC:
Date: August 10, 2007
Re: FY 2008 Budget
Attached are my recommended adjustments to the proposed FY2008 budget. The
recommendations are the same as what has been previously presented to the Commission.
We should review these and discuss any concerns you may have or changes you may wish
to make. I expect that we will have some further recommendations Tuesday evening to
incorporate some of the changes already requested by the Commission, such as adding the
grant to the Family Achievement Centers.
The departments listed will have the department head present to answer any questions you
may have concerning their part of the budget. No presentation is planned.
WS. 3
City of Delray Beach
Recommended Adjustments to Proposed Budget for FY 2008
1. Delete the state lobbyist
2. Add the Public Information Program, deleting the BRET contract
3. Add back the Executive Tech Assistant to Finance
4. Add back special event overtime and rodent control to Clean and Safe
5. Add back Communication Specialist and two Police Info Specialists
6. Add back special event overtime to Police Operations
7. Add the Emergency Management Program, including CERT
8. Add back the Fire Protection Specialist to Fire Prevention
9. Add back funds for miscellaneous engineering studies
10. Add back one Street Maintenance Worker and special events overtime
11. Add back one Traffic Maintenance Worker and special events overtime along
with additional funds for sign materials and a new striping machine
12. Add back one Building Maintenance Worker and Cason Cottage repairs
13. Add back the New Innovation Summer Camp Literacy Program
14. Increase funding for Summer Day Camp to again accommodate 90 children
15. Fund Youth Basketball travel team bus and one set of bleachers for Merritt Park
16. Fund lifeguard tower window repair and lightening prediction system for beach
17. For the Community Center, fund a Computer Lab Instructor, needed interior
maintenance and replacement of the stage curtain and damaged accordion doors
18. Fund needed maintenance at the Veteran's Park Center and replace worn out
tables and chairs
19. At the Pompey Park Center, paint the interior of the gym, replace acoustical
panels, provide new furniture for the offices, replace the exterior gym doors and
outdoor basketball backboards and provide shelving for the new storage room
20. Provide mulch for public facilities and purchase a mower for our additional parks
21. Open the pools for summer holidays and replace the Pompey Pool A/C unit
22. Provide four sets of new soccer goals and a lightening prediction system for the
Seacrest Soccer Complex
23. Provide grants as follows: Economic Development $25,000
Joint Venture (July 4th) 40,000
Boys and Girls Club 30,000
EPOCH 35,000
Sandoway House 24,000
Old School Square 205,000
Delray Beach Library 1,530,000
24. Transfer $155,000 to Community Development Fund for the Neighborhood
Resource Center
25. Transfer $75,000 more the to the General Construction Fund to sprinkler the Fire
service bay at the City Garage and develop a site plan for the Fire Training
Facility
26. Fund the additional cost of the Police and Fire Pension Plan
Total cost of these changes: $1,763,884
Potential Funding Sources Recommended
Action Required
Increase utility tax from 9%s% to 10% and repeal the 90kwh
residential exemption.
Assume 5 Police Officer positions will remain
vacant all year
Increase Landlord Permits and Business Taxes
Charge for evening garage parking
Request additional Clean and Safe Funds from CRA
Terminate the General Employee's ICMA-RC 1 % match
Increase charges to special events as proposed
Increase EMS transport fees
Total
Funds Generated
$ 175,000
$ 336,900
$ 310,000
$ 180,000
$ 400,000
$ 117,090
$ 30,000
$ 247,000
$ 1,795,990
MEMORANDUM
To: David T. Harden~~~~-'Ci~~ty Manager
From: Joseph M. Safford;~'uiance Director
Date: August 10, 2007
Subject: Approval for Construction of IT Building
We thought it appropriate to restate and review the primary reasons for the construction
of a new IT building given the fact that we have several new City Commissioners that
may not be fully aware of the years of documentation that have preceded them. This
memorandum will provide the reasons that we are recommending a new IT building at
this time. .
The IT Division is currently housed in a space that is limited and a space that was never
designed to serve as an IT environment. The Five-Year Enterprise Technology Plan has
recommended a new IT facility since FY 2000. The new facility was originally approved
by the City Commission as part of the FY 2007 Capital Improvement Budget and was to
be funded by a band issue. The project was ultimately removed from the bond issue and
was approved by the City Commission to be funded with cone-time transfer of Insurance
Fund surplus. The building was temporarily deferred until the City understood the full
impact of State tax reform efforts. This issue was resolved recently by setting the millage
rate at the State recommended rollback rate less 9°!o and the Commission authorization to
proceed with a $25 million bond issue.
The primary reasons for the need of a new IT facility are based on the fallowing:
• Fire Suauression Systems are not auarooriate for an IT computer center
The computer room, containing over $1.0 million in electronic equipment, is
presently serviced by a zoned sprinkler system which is not the appropriate fire
suppression system for electronic equipment. The proper fire suppression system is
a clean-agent system which extinguishes a fire within a pressurized room without
damage or residue to and on computer equipment. This current facility cannot be
rehabilitated to contain aclean-agent system since the room has to be able to be
completely sealed and pressurized. The present computer room has a dropped
ceiling and the first floor walls do not extend to the second floor, thus a sealed
room is not possible. The Fire Department states that if one section of this building
is sprinkled, the entire building must be sprinkled.
ws .3
The new building will contain a poured concrete roof which allows us to seal off
the computer room and will therefore allow us to install aclean-agent system for
fire suppression.
• Air conditioning systems are not functional for an IT computer center
The primary air conditioning system for City Ha11 is a chiller unit which is turned
off at night and on weekends even though our computer center equipment remains
active during this period. There were times when the temperature in the computer
room exceeded 80-90 degrees in the mornings and the temperature should be
consistently below 72 degrees. Since the chiller unit is not able to be connected to
the emergency backup generator, during a power outage there was no air
conditioning at all and large fans had to be brought in to cool the equipment. The
IT Division had a second air conditioning system installed. The ductwork for both
of these systems is mounted on the ceiling and adequately cools the room during
the day but does not necessarily dissipate the heat in the computer equipment racks.
A proper air conditioning system in a computer room has ductwork coming from
the floor and blows cold air up through the equipment racks to dissipate the heat
away from the equipment.
The new facility has new computer server racks with self-contained air
conditioning cooling units that properly dissipate heat away from the computer
equipment. These units will be connected to the new backup generator to reduce
the possibility of equipment overheating in the future.
• Eacterior walls/windows are not hurricane hardened
There are two (Z} large exterior windows in the computer room housing over a $1.0
million worth of equipmer essential to the operations of the City. The windows
have an external screen but the interior of the windows is covered in drywall. Any
breakage of the window will expose the entire computer room to storm damage.
The new building will be hurricane-hardened with a poured concrete roof, concrete
walls, minimal window space with impact glass, and double entrance doors
properly secured for storm damage.
Raised floor is not adequate for either cabling or air conditioning ductwork
According to TT industry standards, a computer room should have an 18-24 inch
raised floor to accommodate system cabling and air conditioning ductwork. Air
conditioning should run from the floor up through computer racks to forceably
dissipate heat as opposed to running from the ceiling which does not efficiently
dissipate heat from the equipment. Our present raised floor is only 6 inches. high
and therefore our air conditioning ductwork is on the ceiling and we have minimal
space under the floor for working with system cables.
The new facility will have a poured concrete ceiling which allows for overhead
cabling instead of a raised floor. The computer racks contain their own internal air-
conditioning that blows cold air up through the racks to properly cool the
equipment.
• Uninterruated sower suaaly is not sufficient to suaaort IT operations
The IT operation contains an uninterrupted power supply (UPS) which is a battery
backup unit that allows equipment to continue to run in a case of power outages
until the emergency generator kicks in. Our present UPS unit cannot provide
sufficient capacity for the equipment we have in the computer room. The UPS is
presently working at beyond its design capacity and frequently overheats and sets
off our alarm system. This unit has failed in the past in handling electrical outages
of short duration. If this unit cannot support critical equipment, operations can be
interrupted and data can be irretrievably lost. We do not have sufficient capacity to
connect our storage area network (SAIV) unit which is the unit that eventually will
contain all our stored data. This system is mirrored to the Police unit and must be
able to remain in an active status during power outages.
The new facility will include a properly sized UPS that will allow all equipment to
be connected well within the design guidelines of the equipment which will resolve
the overheating problems.
City HaII backua emer~encv generator is not sufficient to support IT
operations
The present City Hall backup emergency generator is 125kw and was basically
designed to support exit lights. It was not designed to power lighting, air
conditioning, or equipment housed in City Hall. Tim Schmitz, Public Works
Director, estimates we would need a 600kw generator to power all of City Hall.
We are presently not able to put all of our computer room equipment on the backup
generator. During the past hurricane we had to bring in large fans to the computer
room since the air conditioning system was not alive. As you know, we attempted
to open City Hall to the public and had to run extension cords from the IT center,
down the hallway, and across the etrtire length of the lobby to the Cashier in Utility
Customer Service so we could activate a cash register.
The new facility will include a separate emergency backup generator for the IT
building sufficiem to connect all equipment to the generator. This will allow
additional space on the City Hall generator for critical systems to be connected that
are not akeady connected. This will not totally resolve the needs of City Hall for
an upgraded emergency generator in the future.
• IT saace is limited and is not sufficient to handle incomins eguiament
The IT Division does not have adequate workspace to handle the unpacking of
equipment such as PC's, servers, laptops or other equipment. There are times when
10-15 units will arrive at one time and boxes will be stacked in hallways and
employee offices in order to accommodate the shipment. Extension cords must be
run from the computer room into offices to conduct system testing and setups.
There is no room for training, staff meetings, or conferences. No rooms aze
considered confidential. Supervisors have to leave the azea if they want to have
confidential employee evaluations or meetings.
There is no room for any additional employee growth or additional equipment in
this area.
The new facility includes sufficient space to resolve all issues of workspace,
training/meeting room, and includes areas that can be used for confidential
conversations with employees.
Other miscellaneous concerns
Second floor break room is directly on top of IT Division. Several times the
upstairs sink has backed up and the resulting leaks come through the lighting units
in IT and leak down on work stations. This could cause electrical fires and activate
the sprinkler system.
The carpeting in the IT Division is old and moldy. Several employees have
expressed health concerns due to this carpet. A carpet is not necessarily
appropriate for an IT center because of static electricity.
The new facility has addressed these issues and will resolve these concerns.
Recommendations
The IT Division, with City Commission approval, contracted to design a new IT building
to be built adjacent to City Hall.- The contract for architectural services was awazded to
David Miller and Associates. In addition, the service of Jim Sinopoli, P.E. (Sinopoli and
Associates), an industry expert in IT technology and a specialist in the design of IT
facilities was contracted.
The new IT facility addresses all the stated problems mentioned. There will be adequate
space in a hurricane-hazdened facility, clean-agent fire suppression to a sealed computer
room, air conditioned racks that run the air up through the servers and other units,
increased UPS battery backup unit, backup generator with the capacity to connect all
systems, adequate workspace for handling multiple shipments of equipment, as well as
conference and training areas.
The IT facility is a priority facility and is the centerpiece of operational support for the
entire City. All departments aze connected to this facility with high-speed fiber optic
lines and depend on its performance to efficiently run their individual departmental
operations. This facility contains critical emergency backup systems for the 911
Police/Fire dispatch cerrter, the City website operation, as well as other critical and
routine normal operations throughout the City departments. This facility must be
hurricane-hardened to enhance recovery operations, be properly equipped and fitted for
fire suppression, properly air conditioned, and be properly built with redundant backup
battery and emergency generator capabilities to minimize downtime. The high levels of
efficiency and productivity within all of our departments depend upon this facility for
both normal and emergency services. We cannot envision any means of cost-effectively
retrofitting the present space to accommodate the needs of the TT Division. We would
therefore recommend that we approve going forward with the new building at your
earliest convenience. With the total cost under $1.0 million, we feel that this is a cost-
effective solution to ensuring the resolution of the problems previously listed and
ensuring the continued efficient operations of all of our departments well into the future.
We would therefore recommend that this item be placed on the August 21~` agenda for
approval so that we may move forward with this important project.
Cc: Guy Buzzelli, Chief Information Officer
27. Limit wage and salary increases to 3%
28. Provide $25,000 grant to the Achievement Center for Children and Families
29. Add back the Code Enforcement Administrator position
30. Add back the Office Assistant II in the City Clerk Department
31. Add back the SPIRIT Banquet
32. Transfer $175,000 more to the General Construction Fund to move the Hunt
House
Net cost of these additional changes: ($20,370)
From: Harden, David
Sent: Tuesday, July 24, 2007 11:59 AM
To: Hasko, Richard
Cc: Safford, Joseph; Walker, Yvonne
Subject: CIP
With the budget at 9% below rollback I would recommend that the following projects be cut from
next year's capital budget.
Atlantic Dunes Restroom Renovation $ 35,000
Beach Pavilion Replacement 225,000
Bleacher Replacement -Pompey Park 70,000
In-Car Video - PD 150,000
Leon Weeks Preserve Renovation 100,000
Neighborhood Enhancements 1,50,000
Pompey Pool House Renovation 115,000
Stadium Seat Replacement -Move to 2006-07 155,000
Renovate Community Center Locker Rooms 50,000
Traffic Calming 101,000